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In absence of full time employment, I’ve been working my tail off. If this sounds contradictory it is not. As any freelance writer will tell you, the hustle is as crucial as the creation. Unlike fat and maybe-happy FTE’s the freelancer must work to get work before he can work.

Ah, the hustle. It’s like the fisherman who has to both catch fish and sell them. Two jobs. Both with distinct roles and responsibilities. He rises early to fish. Stays up late to sell.

Same for me. Work the phones in the AM. Write into the wee hours. Get up and do it again. Call it hustle and flow. I’m not complaining. Just saying.

Though I am also primed for full time work, I do find rogue satisfaction in being a grinder. The hustle keeps one alert. My sonar is on. Even the glimpse of silver beneath the waves and I turn to it. Lowering my bait. Jigging for a nibble.

The writing part I know well. Am good at it. Adore it. But after composing a manifesto for this client and writing content for that website, I’m just too fatigued to tend to my blog.

I trust you understand. And if you’re so inclined, hit me up. I will most certainly deliver. Spoken like a true hustler, right?

My portfolio: https://steffanwork.wordpress.com/

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The “Ghost Writer” at your service…

No secret I’ve been looking for a creative leadership position in the advertising industry. But securing full time employment has proven to be daunting, even for a lesser title and reduced pay.

No secret either that Adland has a fixation on youth, especially when it comes to creative. Too bad since most under-thirties are best at creating “ideas” that amuse and delight their peers but sell nothing to no one. However, rather than piss and moan about it (Plenty of that being done already), I have a plan…

I’ll need an accomplice. Perhaps as many as three. Specifically: You’re a Creative Director or an Associate CD. Maybe they dropped the VP title on you as well. Congratulations! Still, it’s been a while since you’ve sold anything. Your stuff is no longer on the agency site. There are junior writers nipping at your heels. They work for you…for now.

Frankly, your team is bereft. Their silly social and gamification ideas raise eyebrows but you can’t sell them through. Why? Because they’re strategically incoherent and the account supervisor vetoed showing them to her client. You’ve already fallen on a couple swords and your reputation for being “difficult” is growing. You’ve also heard rumors about holiday layoffs. You go home at night to try and crack the strategy but you invariably find yourself distracted. After three PBR’s and the West World finale you’re just too tired to write. And why do you have to write anyway? Everything’s video now. Nobody reads copy. Advertising sucks.

Here’s where I come in. You forward me the brief. I’ll come up with a legit organizing principle (aka Big Selling Idea) and write copy for all the necessary touch points, curate it for your presentation and voila! Tomorrow when you wake up it’ll be in your inbox. All yours. It’ll be just like that time in college. Wink, Wink. This I will do for a modest bit of your paycheck, which I dare say will only get bigger after you begin demonstrating your remarkable turnaround. You can call me “The Ghost Writer.” Badass, right?

So, let’s collude on some copy! I know how to do this job better than most and you have better things to do. Ski season, brah! You think I’m joking? Try me:
https://steffanwork.wordpress.com/

Author’s note: This post was originally intended as satire but the more I think about it the more I’m willing to break bad. Anyone have the stones to hit me up?

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Bono has a great line from a lesser known U2 song: “Some days have bouncers that won’t let you in.” Well, today was one of those days.

In big ways and small I was vexed by unmet expectations. A rejection here. A late coming change order there. Computer problems. Trouble at the bank. Scheduling issues. Just a myriad of stuff. The day would not let me in.

Undoubtedly you have had such days. God forbid worse. God forbid lasting longer. For these are the vicissitudes of life. Said another way, shit happens. And no one is immune.

Yet, I did not succumb to it. When one crummy thing led to another per Murphy’s Law I did not rage against him. I paused before each fallen hurdle. Took stock. Thought about the many blessings in my life. When I picked up my youngest from school I asked about her day, giving a smile and looking for one back. It was received. Despite feeling hurt, my attitude spared loved ones. I did not make things worse.

Later, in the car with my middle child, a daughter of 15, I told her that this was a difficult day for me – the truth. She asked for details and I explained some of it. She put her phone away and we had a meaningful conversation. She worried and wondered and asked good questions. By the time we got home, we were both laughing. I came to realize my bad day enabled a rare moment with my daughter, something precious.

Silver lining? A door shuts another opens? There are many proverbs about our challenges teaching us but when we are in them they are easy to forget. For me, anyway. The old me would have added to my difficulties by creating ten more. Maybe I would have lashed out to those that were vexing me and to those that were not, making everyone feel bad, effecting consequences.

But today I did not falter. I remembered to pause when agitated. Take stock. I even asked a confidant for help. These are things many of you do intuitively. For me it’s a daily reprieve, this grace under pressure.

Maybe these words will help one of you. Writing them down is another tool for helping me. Like saying thank you for this day and all of its blessings.

(Author’s note: above mentioned lyric from Some Days are Better than Others, off U2’s 1993 album, Zooropa )

Let me write for you, all content: https://steffanwork.wordpress.com/