January 15, 2013
The call of duty beckons…
In Adland, people come and people go. Turnover happens, now more than ever. Without long term incentives employees are not bound. Upheaval in our industry exasperates an already virulent tendency: to keep moving.
Agencies feel the urge as much as individuals. Like a submarine, new crew is necessary to keep the ship going, to keep up with the other subs, to stay fit. While we may feel distraught to see a beloved crewmember leave, it is part of an agency’s lifecycle, inevitable as the tides.
For a long time I was the anomaly. I spent my first 15 years at the venerable Leo Burnett Company in Chicago. I seriously thought I’d never leave. All my vocational dreams were coming true. I had great partners and bosses. I created lots of work, some of it good, some of it even very good. I felt a part of something bigger than myself. Alas, that strong tie didn’t fray. It was severed. A wave of corporate jive crashed over my head and I swam for the doors. For me wanderlust came late and not without a strong kick in the ass.
For a time I looked back in anger -a pointless endeavor and one I don’t recommend. But then I signed on to another ship. And then another. Like you, I was no longer a “company man.” My updated goal was to be of maximum use. Last year, I took the helm at gyro in San Francisco. She is a relatively small ship but with great ambitions and a stellar crew. Our mission is to create humanly relevant ideas, often for clients unaccustomed to them. Of course it’s hard. But I am loyal to this brief and despite the many challenges feel its potential on a daily basis.
I’m looking for good crew: Specifically, an art director with web production capabilities and knowledge of B2B marketing, someone who knows their way around technology-based clients. In addition to, or instead of, we will also consider men and women who create and design content, be it websites or online advertising. Doers in new media are welcome to enlist. Speaking of media, a position also exists for a top strategist. Lead generation. Emerging platforms. You know the drill, call us.
Turnover happens. And we’ve seen our bit. Yet, now it’s time to reload. 2013 started with a new President. Maybe you’re next?
Yes, we will use age-old methods to fill these positions. But I’m trying a newer one. Hell, if I find one great recruit this blog will have been worth it. In the oddly timeless words of Van Halen’s David Lee Roth, “Change, nothin’ stays the same/ Unchained, ya hit the ground running.”
Interested? Hit me up on Linkedin.
As some of you may now know, my creative partner and co-chief creative officer of our agency, Blake Ebel has taken a new job at Factory Design Labs in Denver. He will be their chief creative officer. Out of respect for him, my company and clients that won’t be the subject of this post. Suffice it to say, Blake and I had almost six years of history together, some of it hard, all of it rewarding. During that period we became good friends. Personally and professionally, he will be missed. I wish him great success and have little doubt he will achieve it.
Obviously, his departure created a distraction. Yet, I will be back with a new blog post. And soon. In it, I plan on introducing a personal project, which I fully hope some of you participate in. Until then, may the Gods of Advertising shine upon you and God Himself remain by your side. In the end, He’s all you’ve got.