Roger Ebert reviews his 30 years in Alcoholics Anonymous. (Addiction in advertising: How prevelant is it?)
August 31, 2009
Thumbs up, one day at a time
Well-known, Pulitzer-Prize winning film critic, Roger Ebert recently published a lengthy column on his 30-year membership in Alcoholics Anonymous. You ought to read it, if for no other reason than it provides a rare glimpse into how the AA program actually works. It’s a fascinating and brave piece.
I say brave for two reasons. First, not many people as famous as Roger Ebert own up to the disease of alcoholism unless, of course, they have gotten into trouble or were called out by someone else. That happens all the time. Those people must ignore, deny or fess up. Ebert could have taken this fact to his grave. Ebert’s admission and column is brave for a less obvious reason as well. AA is about “attraction not promotion.” One of its traditions is to stay clear of publicity. By breaking from tradition, the author is publicly discoursing about what is usually kept private. Hence the term “anonymous.”
Ebert addresses both of these issues at length in his story, which is why I also find it fascinating.
Without going into it, I can relate. Not only am I a writer but in college I also aspired to film & music criticism. I also aspired to get drunk and high. I graduated with great credentials in both.
For decades advertising has been known as a drinking man’s business. The justifiably acclaimed show, Mad Men makes drinking about as important to making ads as Magic Markers. Martini lunches no longer existed when I came into the business, but we still drank in droves, often from happy hour to bar time. Coming into work hung over was like a badge of honor. I assumed everybody –save for a few squares- drank to excess. I would learn the hard way to speak for myself.
But I wonder if the advertising industry (particularly the creative department) is still considered the Amsterdam of white-collar professions. Are drinking and drugs still a big part of ad land? If so, how many of us are addicted? In my novel, The Happy Soul Industry one of the main characters is both a creative director and addicted to opiates. He not only uses drugs for recreation but as a source of inspiration.
What about you, Gentle Reader? Are you happily immersed or desperately struggling with alcohol and/or drugs? Let us know. Obviously, you can (and probably should) remain anonymous. In my 5 years at Euro RSCG, I am aware of only one person working for me who also was an addict. A painful story, that person eventually had to be let go. But one individual does not make for an epidemic. Maybe the problem has diminished. Or, perhaps, folks are quietly taking the necessary steps to recover and have been able to do so while remaining employed…and anonymous.